For many, it’s probably one of the most attractive business prospects. Running a music festival means that you can have a close affinity with the arts, and you get to listen to some great music! But, whether you are on a budget, or you don’t really know where to begin, what are the things that you need to consider when it comes to setting up a music festival that’s not only successful, but is lucrative too?
Is It An Oversaturated Market?
There are numerous stories about festivals that are going under due to bankruptcy or a lack of budget, and so it’s definitely worth thinking twice before you venture into this market. The best thing to do would be to look at the most successful examples in the current market. On https://www.theguardian.com/music/2018/may/12/the-uk-eight-best-music-festivals you can get some inspiration as to what the general public need from a music festival. remember, it’s not just about the music, but it’s about the experience as a whole.
Preparing The Physical Practicalities
As far as the physical preparations are concerned, there are numerous things to consider, especially the weather! It depends on where you are in the world, but if you are somewhere that has more than its fair share of rain, you have to ensure that the potential audience is going to be looked after, but feel safe too. This means that when you are setting up the stages and the stalls, that you provide enough safety equipment, and this may mean through websites like https://northernmat.ca/products/access-mats that can help your staff physically set up the event safer, but also, consider the overall health and safety implications of an open-air experience. Location is always key when it comes to this, but it’s your responsibility to undertake the necessary research, not just to ensure that you are running a safe festival, but that you are operating firmly within the confines of the law based on where you are.
Making It A Seamless Event
Making it a seamless event is not just about the music, but it’s about all of the other attractions too. This depends on your audience, but it also depends on what type of budget you are operating in. To begin with, any music festival that is unknown can struggle to break even, but, if you are able to work hard at the customer service side of things and make this event as welcoming and as warm as possible, the positive feedback you get could mean that you will be able to make a bigger and better event next year.
And of course, it’s the acts that you need to consider. Depending on the type of music that you are interested in, this may sway your opinion. But, you don’t have to go where the money. When it comes to an overall festival experience, it’s not just the music, it’s about the overall atmosphere. So, when you are starting a music festival, no matter how small it is, you can use the experiences you’ve learned, to make it bigger and better next time around.