Social media is almost inseparable from everyday life. People love using social media to connect with others and share their stories. The social media platforms we have today also present plenty of opportunities for personal branding and monetizing.
To fully take advantage of social media, your main focus should be on growing your audience. To achieve this goal, you need to spice things up a notch. That is why in this article, we are going to discuss some practical tips you can use to spice up your social media life.
Focus on Stories
Unless you are a superstar living the lavish lifestyle, chances are your viewers don’t really want to see 100+ selfies on your Instagram page. Sure, selfies are great, but they are only as good as the stories behind them.
Social media is the perfect place to share your stories. In fact, storytelling is what you need to be focusing on if you want to grow an audience. Even better, there is always a story to tell, no matter what you do.
Angelica Calad, a popular Instagram mom who uses the handle @taylensmom, regularly shares stories about her daughter and her life as a mother. The stories she shares are packaged in an appealing way, with her daughter as the main character in many of the photos.
Thanks to this approach, @taylensmom now has more than 100,000 followers on Instagram alone. It is all about delivering the stories you experience every day in an interesting and relatable way; you can use the same approach too.
There are reasons why Instagram is now considered the hottest social media platform on the internet. The appeal of photos and videos – visual content in general – is one of them. People love seeing great visuals and they much prefer seeing visual content in most cases.
You don’t have to invest a lot to produce great visual content. Translating an everyday problem into a meme using web tools such as RageMaker.net is a great way to start. Your content is still the star of the show. Visuals are only there to make the content easier to consume.
You can also consider getting into video since video is the way forward. More people on social media than ever before are producing regular videos, especially with the increasing popularity of video sharing platforms like YouTube.
There are a lot of social media celebrities that you can learn from, but the one thing you should never do is copy their style. It is easy to fall into the trap of mimicking others’ styles and stories when you start focusing too much on their success stories.
What you want to do is adapt those success stories and making them your own. Develop a personal point of view, don’t hesitate to try new things, and start publishing content that only you can develop. This is how you can spice up your social media life and take it to the next level. It won’t be long before you start discovering moneymaking opportunities from your social media presence.